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Playbook

Social Media Lead

Remote · USA · Full time · Mid level

About the role

Lead organic social media strategy for top talent, focusing on growth and monetization. Build creator-specific playbooks and track social media performance.

What you’ll do

• Develop bespoke social strategies for top-tier talent. • Research viral trends and algorithm changes. • Build launch and challenge marketing kits. • Coach creators on editing and production. • Track social growth for top creators weekly.

What you’ll bring

• Obsessed with social media and algorithm changes. • Experience in content strategy for creators or brands. • Can create simple, actionable templates. • Understands organic-to-paid funnel. • Comfortable with fitness, wellness, lifestyle verticals.

Posted 6 hours ago