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Labcorp
Senior Data Scientist, Marketing Measurement, Consumer Solutions
Remote · United States · Full time · Senior level
$115k–$130k / year
About the role
Lead Labcorp OnDemand's marketing measurement strategy and develop advanced analytics capabilities. Partner across teams to build unified marketing data models and deliver actionable insights.
What you’ll do
• Lead marketing measurement strategy and frameworks. • Partner with cross-functional teams to unify marketing data. • Define KPI, attribution, and tracking standards. • Develop reporting and multi-touch attribution models. • Design incrementality studies and forecasting models.
What you’ll bring
• Bachelor's degree in relevant field. • 7+ years in marketing analytics or data science. • Experience with Marketing Mix Models and incrementality testing. • Proficiency in Python and SQL. • Strong statistical and econometric modeling skills.
Life at Labcorp
Comprehensive benefits including medical, dental, vision, 401(k), PTO, tuition reimbursement, and employee stock purchase plan. Inclusive and equal opportunity employer.
About Labcorp
Labcorp is a global leader in laboratory services advancing diagnostics and healthcare through science, data, and technology.