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Wpromote
Director Audience & Connections Strategy
Remote · USA · Full time · Senior level
$118k–$130k / year
About the role
Lead audience intelligence and connections planning to design cross-channel strategies connecting brands with consumers. Develop meaningful communication strategies across media touchpoints for clients.
What you’ll do
• Develop connections strategies across paid, owned, earned channels. • Conduct analysis to uncover category, cultural, consumer insights. • Create consumer journeys mapping path to purchase. • Serve as strategic partner providing media investment guidance. • Lead strategy on new business pitches and collaborate with media teams.
What you’ll bring
• 6-8 years in consumer insights or connections strategy. • Expertise with audience and competitive intelligence tools. • Experience partnering with integrated media teams. • Strong client partnership and collaboration skills. • Ability to present strategic recommendations to senior stakeholders.
Life at Wpromote
Remote-first culture with unlimited PTO, flexible schedules, paid parental leave, 401(k) matching, and comprehensive insurance benefits.
About Wpromote
Wpromote is a leading digital marketing agency recognized for its inclusive culture and rapid growth, delivering innovative marketing solutions.