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Planview GmbH, Software & Consulting
Account-Based Marketing & Customer Advocacy Director
Remote · United Kingdom · Full time · Senior level
About the role
Lead Europe account-based marketing and strategic customer engagement to drive pipeline, growth, and revenue. Partner with Sales and Marketing leadership to focus investment on priority accounts and buying groups.
What you’ll do
• Own Europe ABM strategy and target-account model. • Lead integrated 1:1, 1:Few, and 1:Many ABM programs. • Build CXO roundtables and customer advocacy programs. • Ensure actionable account intelligence and data insights. • Measure and optimize ABM impact and ROI.
What you’ll bring
• Experience leading ABM or integrated B2B marketing in enterprise or SaaS. • Success building ABM strategy with Sales and senior-stakeholder alignment. • Strong understanding of ABM, segmentation, and executive engagement. • Commercial mindset linking account activity to pipeline and revenue. • Excellent communication and willingness to travel occasionally.
Life at Planview GmbH, Software & Consulting
Enjoy 4 company-wide paid unplugged days, generous PTO, competitive benefits, volunteer time, referral bonuses, flexible work hours, and social events.
About Planview GmbH, Software & Consulting
Planview is a global leader in Strategic Portfolio Management, helping organizations achieve business goals with AI-powered insights and connected work solutions.